Briefing
As I reach a key milestone in my career, it felt essential to realign with a branding that truly reflects who I am. The challenge: creating an identity that captures both my artistic journey and professional vision while staying true to my sunny and inspiring positioning.
My Role
Designing for oneself is always a complex task, and this project was no exception. As both a designer and artist, I balanced self-reflection with objectivity to craft an identity that genuinely represents me. Every detail was carefully considered to express my unique aesthetic and the story I want to tell.I created the entire universe of Sunprise Studio from the ground up. This included designing the logo, crafting custom typography, and ensuring every element aligned with the vision of a sunny and inviting identity. This project was not just about visuals but also about creating a coherent story that encapsulates the essence of Sunprise Studio.
The Idea
I wanted to evoke a sunny vibe—warm and modern—that centers around feelings of well-being and escape. Inspirations like summer pools, popsicles, and feminine elements shaped my approach. The result is a visual identity that blends lightness and sophistication, capturing the energy and strength of my artistic journey while staying fresh and design-focused.
